Deep Dive: Impact Track

If you're building a business with social or environmental purpose at its core, impact can't be an afterthought. It needs to be designed from the start.  Even if you’re still early in your journey, this track is perfect for learning how to integrate impact gradually and make it a central part of your strategy.

The Impact Track is for founders who want to:

• Define the problem they're solving and who benefits from the solution

• Understand how change happens—not just hope that it does

• Build a way to measure impact that's meaningful, not performative

• Make decisions that align business growth with the change they want to create
  

This track gives you the tools to design for impact intentionally, so that purpose and progress go hand in hand. You'll leave the cohort with an actionable Theory of Change, a clear map of how your business creates change, who benefits, and how you'll know it's working.

Modules 

• Exploring Impact in Entrepreneurship

• Manage Your Impact Intentionally

• Building Your Theory of Change

• Impact Measurement and Management

Facilitator Spotlight

Expert Facilitator: Maria Zatelli

A project manager and social entrepreneurship specialist with extensive experience in designing and delivering multi‑country incubation and acceleration programs. . She has worked closely with early-stage, purpose-driven founders to strengthen their business models, test and validate solutions, and scale sustainable ventures across Europe. Maria also brings hands-on experience as a trainer and mentor, supporting founders on social impact measurement, business modelling and human-centred design. We are proud to have her as part of our team of Program Managers at INCO!

The track in the facilitator’s words 

“The Impact Track empowers early-stage founders to design impact with intention - transforming it from a statement of purpose into a practical, measurable, and deeply integrated part of their business foundation. 

From clarifying the problem they aim to solve to developing an actionable Theory of Change, the track helps align impact with strategy, culture, and operations, turning purpose into results in an agile and sustainable way. 

It’s also a collective journey, where peer learning and shared reflection empower women entrepreneurs to build stronger ventures and supportive networks and ecosystems.”

What Participants Say

Founders who joined the Impact Track often talk about getting clarity on their mission and feeling more confident about how they create and measure change. 

“Crafting an Actionable Theory of Change has set straight what had previously only existed in our minds. 

The lessons we have taken on have made our long-term social mission feel achievable, validated, and necessary.” Tansy Dando, The Content Coven

“The Impact Track provided valuable structure and clarity — helping me translate Me Esse’s sustainability principles into a measurable theory of change and concrete impact framework. 

It encouraged me to think more systematically about how our choices — from materials to communication — create both environmental and social value.  While the program’s outcomes may not be immediately visible in short-term business metrics, I believe its real influence lies in shaping our long-term strategy and implementation. 

The tools and insights gained through CatalyseHer are guiding how we define success beyond profit, build transparent supply chains, and embed education and awareness into Me Esse’s growth.” Mariia Anisimova, Me Esse 

How the Tracks Are Structured

The Business Fundamentals and Impact tracks are built to support different needs, allowing you to focus on what matters most for your venture right now. Each track includes online modules you can work through at your own pace: short videos, practical exercises, and templates you’ll actually use. No rigid schedules. No guilt if life gets in the way.

👉Explore the Business Fundamentals Track here

Self-paced learning gives you flexibility. The live sessions give you traction. That's why each track includes four expert-led live sessions. These aren't lectures.

They're structured spaces where you can:

• Clarify concepts that felt unclear

• Ask questions specific to your business

• Apply what you've learned to real decisions you're facing

• Learn alongside peers who are navigating similar challenges

The live sessions create accountability, yes, but more importantly, they create momentum. They're where abstract frameworks become concrete next steps.

Both tracks culminate in a deliverable you’ll actually use: your Business Model Canvas or your Theory of Change. Not just a certificate or a slide deck you’ll forget about, but a practical tool you’ll return to as your business evolves. 

Apply now or register your interest for an upcoming cohort here.